Industry
Media, Beauty
Solution
Cloud Financial ERP
In Business
95 Years
Employees
50-99
Customer
Since 1994
Allured Business Media is a family-owned B to B media company that serves the cosmetics, fragrance, flavors, and professional skin care markets through magazines, e-newsletters, websites and events. They deliver job critical information to their audience and connect qualified buyers and sellers. Linda Getner is the company’s controller and managed the selection and implementation of Allured’s new accounting software system. Their prior system was antiquated, neither cloud-based nor adequately robust and was causing a variety of customer service challenges. Allured was also paying for maintenance they felt was slow and that they did not use.
"I really lucked out with BT Partners because it is the most responsive vendor I have ever dealt with. They are a great vendor. The team is awesome. They are all about the customer."